The event was attended by senior provincial leaders, including Mr. Trần Quốc Cường, Member of the Party Central Committee and Secretary of the provincial Party Committee; Mr. Mùa A Sơn, Permanent Deputy Secretary of the provincial Party Committee; Mr. Lê Thành Đô, Deputy Secretary of the provincial Party Committee and Chairman of the provincial People’s Committee; Mr. Lò Văn Phương, Chairman of the provincial People’s Council; along with other officials from the provincial People’s Council and People’s Committee. The gathering welcomed more than 70 distinguished artists and artisans across the province.

Reportedly, the provincial Literature and Arts Association, operating under the motto “Solidarity, intelligence, creativity, and development,” has successfully brought together artists to preserve traditions and foster the growth of literature and the arts in the province. This has significantly contributed to strengthening the spiritual foundation of society and promoting comprehensive human development in Vietnam. The association’s activities closely align with the Party’s guidelines, the State’s policies and laws, and the province’s political mission.

Artistic and literary works produced in the province express traditional cultural values, reflecting unique identities of various ethnic minority groups. They highlighted emerging positive influences in society, condemn wrongdoing and moral decay, and promote truth, kindness, and beauty, addressing the cultural needs of the people. These works also supported key political events, major national celebrations, and promoted the image of Điện Biên’s land and people.

The association is home to 156 artists and writers who are deeply involved in depicting the diverse realities of life, often traveling to remote areas, ethnic minority communities, and border regions. They strive to capture and highlight evolving social trends, innovative local practices, and emerging challenges, while also taking an active and responsible role in broader social initiatives. Their works play a vital role in preserving culture, fostering social progress, and contributing to national security and political stability.

Meanwhile, 41 elite artisans have played a key role in preserving, teaching, and practicing intangible cultural heritage in Điện Biên. They serve as the vital link connecting generations, ensuring that local traditions, historical values, and artistic heritage of ethnic groups within the province are safeguarded and passed down.

Speaking at the gathering, Secretary of the provincial Party Committee Trần Quốc Cường acknowledged and commended the achievements of local artists and artisans. He expressed hope that they would continue their dedication, creativity, and commitment to artistic excellence, and emphasized the role of literature and the arts in shaping public thought and cultural values. He urged the provincial literature and arts Association to enhance the quality and impact of its activities, particularly by promoting valuable literary and artistic works about Điện Biên. By doing so, the province’s cultural heritage and artistic achievements can reach a wider audience both nationally and internationally.

With passion, creativity, and responsibility, the province’s artistic community continues to serve as cultural warriors on the artistic front, contributing to the province’s development goals and Vietnam’s broader aspirations for the new era. Secretary Trần Quốc Cường expressed his confidence that the province’s artists and artisans will achieve new milestones, creating high-quality literary and artistic works worthy of Điện Biên’s rich historical, cultural, and tourism potential.

On this occasion, provincial leaders presented symbolic gifts to honor and encourage the distinguished artists and artisans as part of the 2025 Lunar New Year of the Snake celebration.